For any business to stand out and stay in ‘business’ it has to have a USP or some sort of uniqueness in either the product, or service or in how it positions itself. And when it comes to small businesses, they need that all the more. However many small businesses around us may already be unique in its own way, but the business itself has to identify it’s strengths. Listen to our panelist Simran Oberoi & Chitra Manohar along with Tina Muthoot as they share their wonderful experience with us on :